Articles Posted in the Drive Category

  • Customer service via social media

    By Tweet or by Facebook wall, customers are highly likely to share their likes and dislikes in the social media space. Consequently, brands, big and small, want to manage the conversation and respond to issues…

  • New ideas come from old

    For anyone who wondered how long it would be before app developers started bridging the worlds of the iPhone with the iPad, wonder no more. There’s an app… Remote Palette, developed by Dare Digital, an…

  • Blekko searches with refinement

    One fine winter day you enter the word “Sweater,” in your favorite search engine. In most cases that would be Google but if yours is Bing, hey, no worries. The results for such a general…

  • AT&T Painted Hands

    AT&T International Hands by Guido Daniele

  • Customer service from an airline?

    Talk about air travel almost always turns to the increasing hassle factor. Fees for checked baggage. Surcharges for the best seats. Lack of discounts for the middle seat. It may be an oxymoron to use…

  • Social media for dinner

    Marmite is a British, sandwich spread, originally made from the yeast extract by-product from brewing beer. But the word is of French origin, referring to a clay cooking pot of bygone days. In the French…

  • What to do with Twitter

    How do you tweet your Twitter account? And do you have Twitter goals? If you barely Tweet at all, your followers will be bored and maybe they’ll stop following you. If you Tweet about anything…

  • Seek to be found

    While some work at securing their Facebook privacy settings so as not to be found, there is an equally robust group who wish to be found via their high ranking on Google’s search engine. If…

  • Apps and more for the Big Game

    For all who aim to serve something other than beer at the Big Party, there’s an app. Well, there are actually several apps, and most notable ones for 2011 are Mixologist for 99 cents and…

  • Digital creativity is strategic

    Digital advertising is not like the advertising of old and as such it requires a different kind of creativity, perhaps even a different definition of creativity. While there could be mass quibblings about whether creativity…