Articles Tagged “advertising”

  • This article contains a video.

    Test Drive

    Jeff Gordon and Pepsi MAX go to a car dealership where a disguised Jeff Gordon takes an unsuspecting car salesman on the test drive of his life. #GordonTestDrive  

  • Sneak a peek at urban art

    In the never ending world of iPhone apps, most in the species come and go without much fanfare. But when the folks at Adidas got into the business of launching their app, which is technically…

  • Advice from a creativity guru

    It is said that to get what you really want you must give up what you already have. Then again didn’t someone say it’s not having what you want but wanting what you have? Whichever one you choose, Hugh Macleod would say, “Work Hard. Keep at it. Live simply and quietly. Remain humble. Stay positive. Be nice. Be polite.” Sound advice for any kind of life, but especially relevant to creative pursuits.

  • Authenticity Overtakes Facade

    In today’s blog by Seth Godin, he is writing about a societal trend that is/has changed because of social media… Visit Seth’s Blog I believe the point here is that your reputation is your brand,…

  • Cold Calling Brand Refresh

    Much has been written about the + (-) of cold calling…if you’re reading this you are probably familiar with those and curious as to the future of it. The paradigm shift, or perceived shift that our economy is experiencing/seeking/reacting to is bringing up the question as to whether it is still an effective sales tool.

  • A big deal for AmazonLocal

    After Groupon launched its daily, group coupon meets social networking deal site in 2008, competitors quickly followed. Soon enough there were LivingSocial, Dealster, Homerun, Travelzoo and even Google, among others. Then last year Amazon announced…

  • The buzz about Pete Cashmore

    “Sources” say there is a $200 million deal in the works for CNN to acquire Mashable. If this were another tech company, we might have learned about it from Mashable. But for now, there is…

  • Habits and privacy settings

    By now the term “privacy settings” is mostly associated with Facebook and Google. Any change to privacy settings suddenly gets everyone up in arms. There’s likely to be a flurry of media stories and editorials…

  • Are your AdWords friend or foe?

    By now there are fans of AdWords and there are detractors, some of whom have filed lawsuits against Google. Latest news says that Rosetta Stone just settled a lawsuit against Google AdWords. In the suit,…

  • Facial recognition software for serving up ads

    Some may think of facial recognition software as something intrusive, spying on their private activities. But in Korea facial recognition software is a handy method for serving up highly targeted ads. It could be the…